Victorian Plumbing plan to revive homewares brand raises serious doubts
Sometimes reviving an old brand can be fun ? like Starburst sweets being rebranded as Opal Fruits for the summer ? but there's usually a good reason why brands vanish into obscurity and stay there. So, when Victorian Plumbing (VIC) announced it was reviving the MFI brand ? which collapsed into administration in 2008 because it could no longer compete effectively ? with a relaunch planned for...